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Fashion News
11.06.2012

Maison Martin Margiela for H&M



UPDATE: Yesterday's rumors ring true. H&M has confirmed that they will be working with French fashion house Maison Martin Margiela for autumn / winter'12. The collection will be available worldwide from November 15th.

Recent speculation suggests that Maison Martin Margiela will be the next runway designer to pair with global retailer H&M. WWD reports, “According to market sources, the fast-fashion behemoth will soon announce that Maison Martin Margiela is its latest guest designer to produce a one-off collection.”

If the rumor is to be believed, then Margiela will follow in a long succession of designer collaborations with the global retail brand which includes, Marni, Versace and Karl Lagerfeld, to name a few.

However, this would perhaps be the most avant-garde partnership to-date. The Belgian reclusive established his eponymous label in 1989 and soon became famous for designs such as his cleft-toe boots and deconstructionist tailoring. The label was purchased by Diesel founder Renzo Russo in 2002 and Margiela left the post of creative director in 2009. Ever since Margiela’s departure, the brand has been headed up by a creative team with no appointed public spokesperson.

Whilst this high-low collaboration remains unconfirmed, we can at least look forward to stylist Anna Dello Russo’s glitzy “ADR for H&M” collection due out on October 4th.


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